These can provide you with a better and comprehensive view of your data across your various Google services.
Google has announced a new feature in Search Console called “Associations”.
The association will connect your Search Console account to other Google accounts, such as YouTube, Google Analytics, Android apps, and more.
You can access this feature by clicking here.
What Are Associations?
Google stated that “the association is a relationship between a search console property, and another entity or property in another entity.
for example, a search console property and a Google Analytics account, a YouTube channel, or a Chrome Web Between store accounts. ”
What Accounts Are Connected?
Here is a list of various Google accounts that you can associate with associations:
Google Analytics Property:
you will be able to View your Search Console data, such as organic search queries, in your Google Analytics property.
start today, you can connect your search console domain properties to Google Analytics and get better coverage of your organic search results.
We recommend using this option as it can help you get a more complete picture in the Search Console report in Google Analytics.
Google Ads Account: you can See paid and organic reports in Google Advertising.
YouTube channel: you can Link your video to your respective website.
Play Console App: Use App Indexing.
Work Console Project: Verify your brand and enable cross-platform functionality.
Chrome Web Store Account: Publish apps and extensions on the Chrome Web Store on behalf of your site.
How does it differ from domain properties? Domain properties replace the property set in the search console back in 2019.
Domain properties are a way to validate your entire domain in the search console
and can view www vs non-www, HTTP vs HTTP, Android apps, and all your data in one place without having to see them. To visit each individual property.
Do you look like unions Here’s a screenshot of the associations in Google Search Console:
Google Search Console Association
Existing associations. You will be able to perform the first associations and simplify it,
Google Told “any existing associations are automatically moved to the new associate page.”
For example, when I checked my associations, I looked at my Android App, YouTube channel and Google Analytics account.
Why do we care?
Google will provide us with more information and more data in Search Console and other services. Google said it could “unlock more functionality for your site.”
Some of these means that you can see your organic performance in your Google advertising account
and give these associations a better and comprehensive view of your data across your various Google services.
Follow Us & Subscribe to our Newsletter for more…
Google Latest Updates